More Traffic Better Positioning Greater Relevance

Do you have a website that is not performing and bringing in the leads and traffic that you were told it would.

Making your website work involves doing a few different things.

1. Research – This is the key to your website working for you. Finding out the right keywords and phrases that people enter in to the search engines to find you should be the foundation of your site.

Were you asked this by your web developer?

2. Content – Your customers and visitors want to know what you have to offer. Search engines are interested in content not how good your site looks. Developing a constant stream of content is imperitive to a successful website.

3. Inbound Marketing – Once you have content it is important to then place links and snipets of this information all over the Internet so people can find you easily. In other words your site draws in the customers rather than you going out and finding them.

4. Making it Interesting – When people come to your site then we move onto retention and one of the best ways to do this is by using media and images and collecting names and addresses so we can continue to build relationship with them and pick up sales over time.

5. Systems - The best aspect of your website is that many functions can be automated. Setting up systems is a way to turn your site into a filter so that people who are interested in your products and services will contact you and you end up with hot leads.

The Biggest Mistake I See On Websites.

Never put your actual email on your website. There are little software programs that trawl the net looking for email addresses and then people bundle them up and sell them. This is the quickest way to get bombarded with spam and dilute all your hard efforts.

All seem a bit much then we cando it all for you. For a free consultation and audit of your current website fill in the form here.