Using this product enables us to add a range of additional services called plugins.

These help in the creation process but also allow us to make your site far more interactive and search engine friendly that other forms of development software.

Here is a short list of some of the features each plugin does.

• SEO: This plugin lets us set the title, description and keyword for each site, page and post making sure your site is well positioned in the Search Engines.
• Video: This plugin allows us to add many different forms of video both public and private to your site.
• Audio: Adding audio from a speech to radio add can add interactivity and interest to a site
• Ping: This submits your rss feed to many different sites every time we write a post for you giving greater viability.
• Contact Form: allows us to customize a feedback form for you
• Captcha: is to stop spammers using your site to send spam

This is just a small selection that we commonly use however with the new versions of Wordpress there are two more we can add that are very powerful.

Google Maps For Wordpress.

This plugin allows us to  insert Google Maps into your blog, making use of the new shortCode system in WordPress 2.5. We  can configure the map to offer directions to or from the location, show or hide the zoom/pan controls, show/hide map type (street view, satellite, etc), activate zoom using mouse wheel, and more. Here is one I made as an example for the Power House Museum.

Google Analytics For Wordpress

Google Analytics will enable us to provide statistics for your site and help us see where people are going and what they read most.

This is great for business because say you have 30 products you will be able to see which one is searched for the most and if it matches your sales data then you know to promote that product more or maybe upsell from another product.

Here is a quick video to explain a little more.

Click here to view the embedded video.

Standard Features

By incorporating all these features plus our standard graphics and text abilities you will have a fully multi media Search Engine Optimized site which your visitors will love.

Contact Trevor or Quentin Now for a quote.

Video tutorial website Woopid is a great place to boost your Microsoft Office mojo, get started with Apple iLife, or uncover the hidden features ofyour Playstation 3.

Can’t find a tutorial on the topic you’re looking for? For a few bucks, they’ll make one for you!

Brandon Kane created most of the site’s several thousand screencasts with Camtasia Studio…and is now hiring freelancers to add tutorials on just about any topic imaginable, using Camtasia Studio or Camtasia for Mac.

“We have many thousands of short, user-friendly, and extremely easy-to-follow instructional videos about technology—ranging from very simple topics to expert-level inquiries—with more being added all the time,” said Brandon.

How short is short? Most videos clock in at around 30 seconds, with the longer ones barely reaching 2 minutes.

Brandon is such a believer in the power of a good screencast, he’s even posted a series of Woopid screencasts showing how to use Woopid!

With all the fun and interesting screencasts on the site, which is the most popular?

Changing Line Spacing (Microsoft Word 2007), with well over 1 million views.

Which just shows that there’s no end to the demand for screencasts on even basic (dare I say mundane) topics.

Brandon is working hard on “Woopid 2.0″ but Techsmith recently caught up with him for an interview.

Read on to get a glimpse behind the scenes at Woopid.com, find out how it all started, and where it’s headed next…

Featured Videos for your business

Gmail Videos

Google Docs

Excel 2007

This is just a brief outline of the many resources we provide you as a business when you use our webmarketing services.

If your website is not performing and you need help getting your business seen online then contact us.

Sydney Call Trevor 0413 731 479 – Brisbane Call Quentin 0415 435 387

Just this morning I saw a little announcement at the bottom of my Chrome homepage telling me extensions are now available for Chrome.

I started sticky beaking and found an excellent SEO extension that gives you most of the important stats that you need at a glance.

You get a little icon at the top right of the screen, and if you click on it whilst on any webpage you get this:

There is also a keyword research tool.

At the moment it’s in alpha stage so it just suggests keywords only, but the next version will plug directly into the Adwords Keyword tool and provide traffic, competition and CPC data. Sweet!

Click here to view the embedded video.

It will also highlight no follow links on any page with a red dotted outline.

So, if you want to give it a whirl you can grab this extension here: https://chrome.google.com/extensions…aoclj?hl=en-US

As I have mentioned before our services are not just for building and optimizing your website but a complete marketing and support program.

This is what I found!

Does Free PDF to Word Converter support all the PDF?

Almost yes. Our program can open Adobe PDF 1.0 – 1.6. That includes 95+% PDF documents downloaded from the internet as my tests. If you can not open a PDF file with our PDF to Word Converter, please contact us.

How can the layout of the PDF be preserved when using the Free PDF to Word Converter?

We use two ways to keep the layout of the PDF. The normal way is to try to keep the spacing of the texts, images, shapes as the source file; And if you check the “Use Text box” option, our Free PDF to Word Converter will create positive-position containers for all the texts/images/shapes.

Why sometimes the layout of the output Doc is much different from the PDF?

When the original PDF file’s layout is very complex, this may happen. To have a better result you’d better check the “Use Text box” opiton. And open the output Doc file with Microsoft Word, which is the best to read Doc file.

Which languages can Free PDF to Word Converter support?

We are sorry that current version of our Free PDF Converter can only convert English PDF. We are still developing the program which can support multi languages and it may come soon.

To download your Free PDF to Word Software Here is the link.

“I have tried many of pdf to word tools, I think the Free PDF to Word Converter is the best, it does do a nice job and easy to use. I trust this program – after some terrible experiences in the past using other programs.” – Mark Edward, US

Free PDF to Word Converter can help you convert PDF file to Word doc easily to edit and reuse.

• Free PDF Converter
  Free pdf converter easily and powerful
• Standalone Program
  Do not need Adobe software support
• Convert Encrypted PDF
  Support encrypted PDF file when convert
• Preserve Layout
  Preserve the original layout of your pdf file
• Batch Conversion
  Convert multiple documents at once
• Conversion Size Options
  Specify the pages or page range

  To download your Free PDF to Word Software Here is the link.

The whole article can be read here.

1. Presence on the web, particularly social media, will be more important than ever.

50% of US users already spend more time online than on any other media. Of this percentage, fewer and fewer engage with brand sites; rather, they flock in growing numbers to social networks — the sites they also prefer for sharing viral content with peers.

2. Standalone offline approaches, or 1.0, won’t work in a 2.0 world.

The majority of agencies and advertisers still have a long way to go in terms of developing complete digital fluency. Some content themselves with having learned 1.0 techniques (cross-linking, email blasts, banner ads).

2010 will force them to update their knowledge base in a manner both fundamental and profound — that is, if they want to remain relevant to consumers. It’s nearly impossible to ignore the potential of the web; basic approaches, like CPM-based banner campaigns, have begun to manifest glaring limits.

3. The transition of offline budgets to digital and social media will amplify … 2010 opens into a whole new era of transmedia marketing strategies.

According to US-based Forrester, 59% of US advertisers plan to increase their digital budgets — at the expense of offline executions. As a result, online marketing spend will hit $55 billion in 2014. In addition to ZenithOptimedia, JPMorgan and others, Forrester also predicts a rise in online marketing spend exceeding 10% for 2010 alone.

Foreshadowing the gigantic shift that will move marketing priorities from offline to online, Pepsi decided not to purchase TV ad space at this year’s Super Bowl, opting instead to focus on online investments. And in the United Kingdom, the internet was the premier medium on which advertisers focused their budgets in 2009 — even beating TV! (Based on gross ad spend, not net.)

4. Six million competitors! The power of the consumer and of crowdsourcing will challenge and drive brand innovation.

It’s simple: if a product or brand refuses to respond to user demand, the latter will band together to find better options, improve existing ones, tear down existing barriers (for example, copy protection and regional zoning of DVDs, DRM in music, locked iPhones), or use their networks to acquire things for free (P2P downloading like BitTorrent, etc).

Now they also have savory options for producing (and selling!) their own goods, including Etsy (for artisanal or handmade products), Ponoko, Spoonflower (creation on-demand) or CafePress (adding personal designs to existing products).

5. 2010: The year of mobile … AND social: geolocalization + applications + social networks + recommendations

After over 10 years in of claiming the “year of mobile” has finally arrived, we can say with confidence that in 2010 mobile marketing will mature in ways we previously only dreamed: Forrester claims the sector will absorb over $390 million dollars; for its part, emarketer is claiming $593 million. This spend is expected to increase an average of 27% yearly for the next five years — an enormous figure. What’s more, mobile marketing spend in 2010 is still 24 times lower than expected expenditures in 2014.

Read the rest The whole article can be read here.

Enjoy Quentin

With the new release of Wordpress 2.9 we will be upgrading all current clients and using this new system for all websites.

Watch this video to see the new improvements.

The coolest new stuff from a user point of view is:

1. Global undo/”trash” feature, which means that if you accidentally delete a post or comment you can bring it back from the grave (i.e., the Trash). This also eliminates those annoying “are you sure” messages we used to have on every delete.
   
2. Built-in image editor allows you to crop, edit, rotate, flip, and scale your images to show them who’s boss. This is the first wave of our many planned media-handling improvements.
   
3. Batch plugin update and compatibility checking, which means you can update 10 plugins at once, versus having to do multiple clicks for each one, and we’re using the new compatibility data from the plugins directory to give you a better idea of whether your plugins are compatible with new releases of WordPress. This should take the fear and hassle out of upgrading.
   
4. Easier video embeds that allow you to just paste a URL on its own line and have it magically turn it into the proper embed code, with Oembed support for YouTube, Daily Motion, Blip.tv, Flickr, Hulu, Viddler, Qik, Revision3, Scribd, Google Video, Photobucket, PollDaddy, and WordPress.tv (and more in the next release).

Want help with your online marketing then  Call Trevor 0413 731 479 or call Quentin 0415 435 387 and we’ll explain the process. You can also email us here

Google Analytics is a service provided by Google that allows you to view and interact with detailed information about the visitors to your website.

In basic terms this information allows you to see who is visiting your website, how they are getting there and most importantly, what they are doing once they are on your website.

Click here to view the embedded video.

Why are analytics important?

Being able to access relevant data about your website visitors is important because it will allow you address a range of marketing issues, relating both to your website and your business as a whole. You will be able to track online and offline marketing campaigns, understand what customers and prospective customers are looking for and pinpoint areas of your website that need improvement.

Understanding and utilising relevant analytics about your website visitors will allow you to make your website work harder for you, increase your ROI, generate more sales leads and allow you to better allocate resources.

Analysis and action

Access to visitors statistics is one thing, but the true value of analytics come in the form of analysis and action. Improvements to your website should come out of a defined process and a decision based on information and knowledge. Analytics allows you to make those decisions and then measure the results.

How do I get Google Analytics installed?

First you need to create an account with Google Analytics. Once you have done this you will need to register your website details, such as web address, contact information, time zone etc. Google will then provide you with a piece of tracking code that will need to be installed on each page that you wish to track. Once you have completed all the above your website will being registering any tracking data.

Can we install Google Analytics for you?

Web Marketing for Profit is happy to assist in installing Google Analytics on your website. This is a very simple and quick procedure and you can have the benifit of receiving monthly PDF reports via email as well as have access to the online version of Google Analyitics anytime.

Just Call Trevor 0413 731 479 or call Quentin 0415 435 387 and we’ll explain the process. You can also email us here

Click here to view the embedded video.

Doing business from the surf.

Passionate surfers Mark and Vicky Wraith moved to Lanzarote and set up Zoco, a business offering surfing holidays around the world. Setting up in a converted garage, all they needed? A computer, internet connection and Skype.

The Zoco website features a Skype online number. Vicky says this has helped to make Zoco a success: “We’ve definitely got clients who have chosen us simply because we use Skype. People see that they can either call us for free if they have Skype, or for a small cost from a landline”.

Zoco uses instant messaging to talk to customers, and sends itineraries and other documents over Skype, too. Plus using Skype Credit to call landlines helps them keep a close eye on the cents. And the euros.

Importantly, Skype keeps Zoco mobile. The team travels extensively, finding new locations for surfing schools. Having Skype means the Zoco team stay in contact wherever they are in the world. Bali. Morocco. It’s a hard life.

Vicky says Skype has made their business possible: “Without Skype we couldn’t function as we do – we’re mobile, not tied down to the office, and it has saved us a huge amount of money … without Skype we simply wouldn’t have been able to make the amount of calls that we do.”

If your looking for equipment for Your skype business then BTC Direct provides a lot for Australian customers.

As you can see we are just not a web marketing and development company but help in many different aspects of growing your business and helping you save money and be more productive. Contact us for a quote for your online marketing

Sydney Call Trevor 0413 731 479 – Brisbane Call Quentin 0415 435 387

]]> http://webmarketingforprofit.com.au/skype-for-your-business/feed/ 0 http://webmarketingforprofit.com.au/free-ms-office-alternative/ http://webmarketingforprofit.com.au/free-ms-office-alternative/#comments Tue, 01 Dec 2009 07:18:15 +0000 admin http://webmarketingforprofit.com.au/?p=431 We are not just a web design company but we aim to help your business in many different areas of marketing and productivity.

So we have looked at security, ecommerce and many other tools you can use in your business to increase productivity and provide better service for your customers.

Here is another one you can use for better collaboration and its called Google docs.

The real beauty of Google docs is your ability to share them with other people and also collaborate on them. You can also make surveys and embed in your web pages.

Create basic documents from scratch or start from a template.
You can easily do all the basics, including making bulleted lists, sorting by columns, adding tables, images, comments, formulas, changing fonts and more. And it’s free.

Upload your existing files.
Google Docs accepts most popular file formats, including DOC, XLS, ODT, ODS, RTF, CSV, PPT, etc. So go ahead and upload your existing files.

Familiar desktop feel makes editing a breeze.
Just click the toolbar buttons to bold, underline, indent, change font or number format, change cell background color and so on.

Choose who can access your documents.
Just enter the email addresses of the people with whom you want to share a given document and send them an invitation.

Share instantly.
Anyone you’ve invited to either edit or view your document, spreadsheet or presentation can access it as soon as they sign in.

Edit and present with others in real time.
Multiple people can view and make changes at the same time. There’s an on-screen chat window for spreadsheets, and document revisions show you exactly who changed what, and when. Viewing a presentation together is a breeze, as anyone joined in a presentation can automatically follow along with the presenter.

Edit and access from anywhere.
There’s nothing to download; you access your documents, spreadsheets and presentations from any computer with an Internet connection and a standard browser. And it’s free.

Safely store your work.
Online storage and auto-save mean you needn’t fear local hard drive failures or power outages.

Easily save and export copies.
You can save your documents and spreadsheets to your own computer in DOC, XLS, CSV, ODS, ODT, PDF, RTF and HTML formats.

Organize your documents
Easily find your documents by organizing them into folders. Drag and drop your documents into as many folders as you want.

To use google docs all you need is a google account.

Click here to view the embedded video.

Shopping cart applications fall in to two basic categories:

“local” carts that you install on your own Web servers

“third-party carts” that run on a provider’s site.

Both varieties are normally very easy to customize and use.

If you decide to install your own cart, you will have many different software packages from which to choose. Three of the most popular are Miva Merchant, OSCommerce, and Agoracart.

Miva Merchant is a shopping cart that many Web hosting companies include with their hosting packages. If your host doesn’t offer it, you’ll need to pay a licensing fee before you install the cart. Miva offers a variety of different options for small businesses, and their application is very user-friendly.

OSCommerce is a free, open source shopping cart program that boasts many features and a strong development community. It’s easy to install and customize, and, because it’s open source, support and improvements abound.

Agoracart is a simple, free, bare-bones cart technology. If you don’t need a lot of features, this is a great package to install on your site.

If you’d rather not install your own shopping cart, there are many third-party options available. When you set up a third-party shopping cart, all you need to do is place a link on your site for your visitors to enter your store. This link then takes them to your offsite shopping cart.

Microsoft’s Office Live Small Business has one of the most popular third-party shopping carts. For about $25 a month, you can build an online store with up to 10,000 products. Yahoo! offers a similarly robust third-party shopping cart program for about $40 per month.

Storefront.net and 1shoppingcart.com both offer services that include shopping carts as well as advanced tools like email list management, affiliate program integration, and much more.

Can’t decide which cart is best for your business? Try installing the free carts mentioned above, or take advantage of free trial offers from third-party providers. Give each one a test drive until you find the one that works the best for your company and your customers.

While you make your decision, keep in mind that third-party services usually charge a monthly fee, so you could be spending much more than you would if you installed your own cart on your site. With so many competing shopping carts available, your options are virtually endless.

Another alternative: Many times these shopping carts require you to forgo many of the normal functions of a great website and so we have found one called Mals Shopping cart which provides the best of both worlds.

We have used this cart for a mug printing business.

For a sample of what it can do and some advice contact us here.