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	<title>More Traffic Better Positioning Greater Relevance &#187; Sydney Web Marketing</title>
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	<description>Let us take your website and turn it into a Prospecting Goldmine</description>
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<title>More Traffic Better Positioning Greater Relevance</title>
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		<title>Web Design and Marketing for Sydney</title>
		<link>http://webmarketingforprofit.com.au/web-design-and-marketing-for-sydney/</link>
		<comments>http://webmarketingforprofit.com.au/web-design-and-marketing-for-sydney/#comments</comments>
		<pubDate>Sun, 18 Apr 2010 16:32:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sydney Web Marketing]]></category>
		<category><![CDATA[Sydney Web Design]]></category>

		<guid isPermaLink="false">http://webmarketingforprofit.com.au/?p=568</guid>
		<description><![CDATA[Over the past year Web Marketing for Profit has helped a number of small to medium businesses get the online part of their business noticed by the search engines and bring in new work and customers. With over 15 years of combined marketing both online and off Trevor and Quentin offer a superior service to [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/target.jpg" rel="lightbox[568]"><img class="alignleft size-full wp-image-208" title="target" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/target.jpg" alt="" width="300" height="225" /></a><strong>Over the past year Web Marketing for Profit has helped a number of small to medium businesses get the online part of their business noticed by the search engines and bring in new work and customers.</strong></p>
<p>With over 15 years of combined marketing both online and off Trevor and Quentin offer a superior service to any business wanting to get a better return on investment from their website.</p>
<p>This can be a completely new site a refurbishing an old site.</p>
<p>Unlike many other businesses we concentrate on drawing traffic to your site based on your specific products and services. We do this by using posts, tag and titles to make sure your business is seen by targeted traffic.</p>
<p>In other words we use a bulls eye marketing strategy rather than a shotgun splatter and hope it stick method.</p>
<p>We provide this service to all surburbs in Sydney.</p>
<p>We can Design your Website, Market your website, do web marketing, eCommerce and so much more</p>
<p><span id="more-568"></span></p>
<p><strong>Web Marketing for Profit can Build a web site or refurbish your old one in these suburbs.</strong></p>
<p><strong>A</strong></p>
<p>Abbotsbury (2176), Abbotsford (2046), Acacia Gardens (2763), Agnes Banks (2753), Airds (2560), Akuna Bay (2084), Alexandria (2015), Alfords Point (2234), Allambie (2100), Allambie Heights (2100), Allawah (2218), Ambarvale (2560), Annandale (2038), Annangrove (2156), Arcadia (2159), Arncliffe (2205), Arndell Park (2148), Artarmon (2064), Ashbury (2193), Ashcroft (2168), Ashfield (2131), Asquith (2077), Auburn (2144), Auburn South (2144), Audley (2232), Austral (2171), Avalon (2107), Avalon Beach (2107)</p>
<p><strong>B</strong></p>
<p>Badgerys Creek (2555), Balgowlah (2093), Balgowlah Heights (2093), Balmain (2041), Balmain East (2041), Balmoral (2088), Bangor (2234), Banksia (2216), Banksmeadow (2019), Bankstown (2200), Bankstown Airport (2200), Bankstown North (2200), Bankstown Square (2200), Barden Ridge (2234), Bardwell Park (2207), Bardwell Valley (2207), Bass Hill (2197), Baulkham Hills (2153), Bayview (2104), Beacon Hill (2100), Beaconsfield (2015), Beaumont Hills (2155), Beauty Point (2088), Beecroft (2119), Belfield (2191), Bella Vista (2153), Bellevue Hill (2023), Belmore (2192), Belrose (2085), Belrose West (2085), Ben Buckler (2026), Berala (2141), Berkshire Park (2765), Berowra (2081), Berowra Heights (2082), Berowra Waters (2082), Berrilee (2159), Beverley Park (2217), Beverly Hills (2209), Bexley (2207), Bexley North (2207), Bexley South (2207), Bickley Vale (2570), Bidwill (2770), Bilgola (2107), Bilgola Beach (2107), Bilgola Plateau (2107), Birchgrove (2041), Birrong (2143), Blackett (2770), Blacktown (2148), Blair Athol (2560), Blairmount (2559), Blakehurst (2221), Blaxcell (2142), Blenheim Road (2113), Bobbin Head (2074), Bondi (2026), Bondi Beach (2026), Bondi Junction (2022), Bonnet Bay (2226), Bonnyrigg (2177), Bonnyrigg Heights (2177), Bossley Park (2176), Botany (2019), Bow Bowing (2566), Box Hill (2765), Bradbury (2560), Breakfast Point (2137), Bringelly (2556), Broadway (2007), Bronte (2024), Brooklyn (2083), Brookvale (2100), Bundeena (2230), Burraneer (2230), Burwood (2134), Burwood Heights (2136), Burwood North (2134), Busby (2168)</p>
<p><strong>C</strong></p>
<p>Cabarita (2137), Cabramatta (2166), Cabramatta West (2166), Cambridge Gardens (2747), Cambridge Park (2747), Camden (2570), Camden South (2570), Camellia (2142), Cammeray (2062), Campbelltown (2560), Campbelltown North (2560), Camperdown (2050), Campsie (2194), Canada Bay (2046), Canley Heights (2166), Canley Vale (2166), Canoelands (2157), Canterbury (2193), Caravan Head (2225), Careel Bay (2107), Caringbah (2229), Carlingford (2118), Carlingford Court (2118), Carlton (2218), Carramar (2163), Carss Park (2221), Cartwright (2168), Castle Cove (2069), Castle Hill (2154), Castlecrag (2068), Castlereagh (2749), Casula (2170), Catherine Field (2557), Cattai (2756), Cawdor (2570), Cecil Hills (2171), Cecil Park (2178), Centennial Park (2021), Charing Cross (2024), Chatswood (2057), Chatswood (2067), Chatswood West (2067), Chatsworth (2469), Chatsworth (2759), Cheltenham (2119), Cherrybrook (2126), Chester Hill (2162), Chifley (2036), Chippendale (2008), Chipping Norton (2170), Chiswick (2046), Chullora (2190), Church Point (2105), Claremont Meadows (2747), Clareville (2107), Claymore (2559), Clemton Park (2206), Clifton Gardens (2088), Clontarf (2093), Clovelly (2031), Clovelly West (2031), Coasters Retreat (2108), Cobbitty (2570), Colebee (2761), Collaroy (2097), Collaroy Beach (2097), Collaroy Plateau (2097), Colyton (2760), Como (2226), Concord (2137), Concord Repatriation Hospital (2139), Concord West (2138), Condell Park (2200), Connells Point (2221), Coogee (2034), Cottage Point (2084), Cowan (2081), Cranebrook (2749), Cremorne (2090), Cremorne Junction (2090), Cremorne Point (2090), Crestwood (2153), Cromer (2099), Cromer Heights (2099), Cronulla (2230), Cross Roads (2850), Crows Nest (2065), Croydon (2132), Croydon Park (2133), Curl Curl (2096), Currans Hill (2567), Currawong Beach (2108)</p>
<p><strong>D</strong></p>
<p>Daceyville (2032), Dangar Island (2083), Darling Harbour (2000), Darling Point (2027), Darlinghurst (2010), Darlington (2008), Darlington (2330), Davidson (2085), Dawes Point (2000), Dean Park (2761), Dee Why (2099), Dee Why Beach (2099), Denham Court (2565), Denistone (2114), Denistone East (2112), Denistone West (2114), Dharruk (2770), Diamond Bay (2030), Dolans Bay (2229), Dolls Point (2219), Doonside (2767), Double Bay (2028), Dover Heights (2030), Drummoyne (2047), Duffys Forest (2084), Dulwich Hill (2203), Dundas (2117), Dundas Valley (2117), Dural (2158), Dural (2330)</p>
<p><strong>E</strong></p>
<p>Eagle Vale (2558), Earlwood (2206), East Hills (2213), East Lindfield (2070), East Ryde (2113), Eastern Creek (2766), Eastgardens (2036), Eastlakes (2018), Eastwood (2122), Edensor Park (2176), Edgecliff (2027), Edmondson Park (2174), Elanora Heights (2101), Elderslie (2570), Elizabeth Bay (2011), Ellis Lane (2570), Elvina Bay (2105), Emerton (2770), Emu Heights (2750), Emu Plains (2750), Enfield (2136), Enfield South (2133), Engadine (2233), Englorie Park (2560), Enmore (2042), Enmore (2350), Enmore (2358), Epping (2121), Ermington (2115), Erskine Park (2759), Erskineville (2043), Eschol Park (2558), Eveleigh (2015)</p>
<p><strong>F</strong></p>
<p>Fairfield (2165), Fairfield East (2165), Fairfield Heights (2165), Fairfield West (2165), Fairlight (2094), Fiddletown (2159), Figtree (2525), Fishermans Bay (2316), Five Dock (2046), Forest Glen (2157), Forest Lodge (2037), Forestville (2087), Frenchs Forest (2086), Frenchs Forest East (2086)</p>
<p><strong>G</strong></p>
<p>Galston (2159), Garie (2232), Georges Hall (2198), Gilead (2560), Girraween (2145), Gladesville (2111), Glebe (2037), Glen Alpine (2560), Glendenning (2761), Glenfield (2167), Glenhaven (2156), Glenmore Park (2745), Glenorie (2157), Glenquarie (2564), Glenwood (2768), Golden Grove (2008), Gordon (2072), Gore Hill (2065), Granville (2142), Grasmere (2570), Grays Point (2232), Great Mackerel Beach (2108), Green Valley (2168), Greenacre (2190), Greendale (2546), Greendale (2745), Greenfield Park (2176), Greenwich (2065), Greystanes (2145), Guildford (2161), Guildford West (2161), Gymea (2227), Gymea Bay (2227)</p>
<p><strong>H</strong></p>
<p>Haberfield (2045), Hammondville (2170), Harbord (2096), Harrington Park (2567), Harris Park (2150), Hassall Grove (2761), Haymarket (2000), Heathcote (2233), Hebersham (2770), Heckenberg (2168), Henley (2111), Hillsdale (2036), Hillside (2157), Hinchinbrook (2168), Hmas Kuttabul (2011), Hmas Penguin (2091), Hmas Platypus (2060), Hmas Rushcutters (2027), Hmas Waterhen (2060), Hmas Watson (2030), Holroyd (2142), Holsworthy (2173), Homebush (2140), Homebush Bay (2127), Homebush South (2140), Homebush West (2140), Horningsea Park (2171), Hornsby (2077), Hornsby Heights (2077), Horsley Park (2175), Hoxton Park (2171), Hunters Hill (2110), Huntingwood (2148), Huntleys Cove (2111), Huntleys Point (2111), Hurlstone Park (2193), Hurstville (2220), Hurstville Grove (2220), Hurstville Westfield (2220)</p>
<p><strong>I</strong></p>
<p>Illawong (2234), Ingleburn (2565), Ingleside (2101)</p>
<p><strong>J</strong></p>
<p>Jamisontown (2750), Jannali (2226)</p>
<p><strong>K</strong></p>
<p>Kangaroo Point (2224), Kareela (2232), Kearns (2558), Kellyville (2155), Kellyville Ridge (2155), Kemps Creek (2178), Kensington (2033), Kenthurst (2156), Kentlyn (2560), Killara (2071), Killarney Heights (2087), Kings Cross (2011), Kings Langley (2147), Kings Park (2148), Kingsdene (2118), Kingsford (2032), Kingsgrove (2208), Kingsway West (2208), Kingswood (2340), Kingswood (2550), Kingswood (2747), Kirkham (2570), Kirrawee (2232), Kirribilli (2061), Kogarah (2217), Kogarah Bay (2217), Kurnell (2231), Kyeemagh (2216), Kyle Bay (2221)</p>
<p><strong>L</strong></p>
<p>La Perouse (2036), Lakemba (2195), Lalor Park (2147), Lane Cove (2066), Lansdowne (2163), Lansdowne (2430), Lansvale (2166), Laughtondale (2775), Lavender Bay (2060), Lefevres Corner (2570), Leichhardt (2040), Leonay (2750), Leppington (2179), Lethbridge Park (2770), Leumeah (2560), Lewisham (2049), Liberty Grove (2138), Lidcombe (2141), Lidcombe North (2141), Lilli Pilli (2229), Lilli Pilli (2536), Lilyfield (2040), Lindfield (2070), Linley Point (2066), Little Bay (2036), Liverpool (2170), Liverpool South (2170), Liverpool Westfield (2170), Llandilo (2747), Loftus (2232), Londonderry (2753), Long Point (2330), Long Point (2564), Long Point (2800), Long Reef (2097), Longueville (2066), Lovett Bay (2105), Lower Hawkesbury (2775), Lower Portland (2756), Lucas Heights (2234), Luddenham (2745), Lugarno (2210), Lurnea (2170)</p>
<p><strong>M</strong></p>
<p>Macarthur Square (2560), Macquarie Centre (2113), Macquarie Fields (2564), Macquarie Links (2565), Macquarie Park (2113), Macquarie University (2109), Maianbar (2230), Malabar (2036), Manahan (2200), Manly (2095), Manly East (2095), Manly Vale (2093), Maraylya (2765), Marayong (2148), Maroota (2756), Maroubra (2035), Maroubra South (2035), Marrickville (2204), Marrickville South (2204), Marsden Park (2765), Marsfield (2122), Mascot (2020), Matraville (2036), Mays Hill (2145), Mcmahons Point (2060), Meadowbank (2114), Melrose Park (2114), Melville (2320), Menai (2234), Menai Central (2234), Menangle Park (2563), Merrylands (2160), Merrylands West (2160), Middle Cove (2068), Middle Dural (2158), Miller (2168), Millers Point (2000), Milperra (2214), Milsons Passage (2083), Milsons Point (2061), Minchinbury (2770), Minto (2566), Minto Heights (2566), Miranda (2228), Mona Vale (2103), Monash Park (2111), Monterey (2217), Moore Park (2021), Moorebank (2170), Morning Bay (2108), Mortdale (2223), Mortlake (2137), Mosman (2088), Mount Annan (2567), Mount Colah (2079), Mount Druitt (2770), Mount Hunter (2570), Mount Lewis (2190), Mount Lewis (2200), Mount Pleasant (2519), Mount Pritchard (2170), Mount Vernon (2178), Mulgoa (2745)</p>
<p><strong>N</strong></p>
<p>Narellan (2567), Narellan Vale (2567), Naremburn (2065), Narrabeen (2101), Narrabeen Peninsula (2101), Narraweena (2099), Narwee (2209), Nelson (2550), Nelson (2765), Neutral Bay (2089), Neutral Bay Junction (2089), Newington (2127), Newport (2106), Newport Beach (2106), Newtown (2042), Normanhurst (2076), North Balgowlah (2093), North Epping (2121), North Manly (2100), North Narrabeen (2101), North Rocks (2151), North Ryde (2113), North Strathfield (2137), North Sydney (2055), North Sydney (2059), North Sydney (2060), North Sydney Shoppingworld (2060), North Turramurra (2074), Northbridge (2063), Northmead (2152), Northwood (2066)</p>
<p><strong>O</strong></p>
<p>Oakhurst (2761), Oakville (2765), Oatlands (2117), Oatley (2223), Old Guildford (2161), Old Toongabbie (2146), Oran Park (2570), Orchard Hills (2748), Osborne Park (2066), Oxford Falls (2100), Oxley Park (2760), Oyster Bay (2225)</p>
<p><strong>P</strong></p>
<p>Paddington (2021), Padstow (2211), Padstow Heights (2211), Pagewood (2035), Palm Beach (2108), Panania (2213), Paradise Beach (2107), Parklea (2768), Parramatta (2123), Parramatta (2124), Parramatta (2150), Parramatta Westfield (2150), Peakhurst (2210), Peakhurst Heights (2210), Pemulwuy (2145), Pendle Hill (2145), Pennant Hills (2120), Penrith (2750), Penrith (2751), Penrith Plaza (2750), Penrith South (2750), Penshurst (2222), Petersham (2049), Phillip Bay (2036), Picnic Point (2213), Pleasure Point (2172), Plumpton (2761), Point Piper (2027), Port Botany (2036), Port Hacking (2229), Potts Hill (2143), Potts Point (2011), Prairiewood (2176), Prestons (2170), Prospect (2148), Punchbowl (2196), Punchbowl (2460), Putney (2112), Pymble (2073), Pyrmont (2009)</p>
<p><strong>Q</strong></p>
<p>Quakers Hill (2763), Queens Park (2022), Queenscliff (2096)</p>
<p><strong>R</strong></p>
<p>Raby (2566), Ramsgate (2217), Ramsgate Beach (2217), Randwick (2031), Redfern (2016), Regents Park (2143), Regentville (2745), Revesby (2212), Revesby Heights (2212), Revesby North (2212), Rhodes (2138), Riverstone (2765), Riverview (2066), Riverwood (2210), Rockdale (2216), Rodd Point (2046), Rookwood (2141), Rooty Hill (2766), Rose Bay (2029), Rose Bay North (2030), Rosebery (2018), Rosedale (2536), Rosehill (2142), Roselands (2196), Rosemeadow (2560), Roseville (2069), Roseville Chase (2069), Rossmore (2557), Round Corner (2158), Rouse Hill (2155), Royal North Shore Hospital (2065), Rozelle (2039), Ruse (2560), Rushcutters Bay (2011), Russell Lea (2046), Rydalmere (2116), Ryde (2112)</p>
<p><strong>S</strong></p>
<p>Sackville North (2756), Sadleir (2168), Sandringham (2219), Sandy Point (2172), Sans Souci (2219), Schofields (2762), Scotland Island (2105), Seaforth (2092), Sefton (2162), Seven Hills (2147), Seven Hills West (2147), Shalvey (2770), Shanes Park (2747), Silverwater (2128), Silverwater (2264), Smeaton Grange (2567), Smithfield (2164), Smithfield West (2164), South Penrith (2750), South Turramurra (2074), South Wentworthville (2145), Spit Junction (2088), Spring Farm (2570), St Andrews (2566), St Clair (2759), St Helens Park (2560), St Ives (2075), St Ives Chase (2075), St Johns Park (2176), St Leonards (2065), St Marys (2760), St Marys East (2760), St Marys South (2760), St Pauls (2031), St Peters (2044), Stanhope Gardens (2768), Stanmore (2048), Strathfield (2135), Strathfield South (2136), Strawberry Hills (2012), Strawberry Hills (2013), Summer Hill (2130), Summer Hill (2287), Summer Hill (2800), Surry Hills (2010), Sutherland (2232), Sydenham (2044), Sydney (2000), Sydney (2001), Sydney Domestic Airport (2020), Sydney International Airport (2020), Sylvania (2224), Sylvania Southgate (2224), Sylvania Waters (2224)</p>
<p><strong>T</strong></p>
<p>Tamarama (2026), Taren Point (2229), Taylors Point (2107), Telopea (2117), Tempe (2044), Tennyson (2754), Tennyson Point (2111), Terrey Hills (2084), The Basin (2108), The Basin (2365), The Rocks (2000), The Rocks (2795), Thornleigh (2120), Toongabbie (2146), Toongabbie East (2146), Tregear (2770), Turramurra (2074), Turrella (2205)</p>
<p><strong>U</strong></p>
<p>Ultimo (2007), Undercliffe (2206)</p>
<p><strong>V</strong></p>
<p>Varroville (2566), Vaucluse (2030), Villawood (2163), Vineyard (2765), Voyager Point (2172)</p>
<p><strong>W</strong></p>
<p>Wahroonga (2076), Waitara (2077), Wakeley (2176), Wallacia (2745), Wareemba (2046), Warrawee (2074), Warriewood (2102), Warrimoo (2774), Warringah Mall (2100), Warumbul (2229), Warwick Farm (2170), Waterfall (2233), Waterloo (2017), Watsons Bay (2030), Wattle Grove (2173), Waverley (2024), Waverton (2060), Wedderburn (2560), Wentworthville (2145), Werrington (2747), Werrington County (2747), Werrington Downs (2747), West Hoxton (2171), West Pennant Hills (2125), West Pymble (2073), West Ryde (2114), Westgate (2048), Westleigh (2120), Westmead (2145), Wetherill Park (2164), Whalan (2770), Whale Beach (2107), Wheeler Heights (2097), Wiley Park (2195), Willmot (2770), Willoughby (2068), Willoughby North (2068), Wingala (2099), Winston Hills (2153), Wisemans Ferry (2775), Wolli Creek (2205), Wollstonecraft (2065), Woodbine (2560), Woodcroft (2767), Woodpark (2164), Woollahra (2025), Woolloomooloo (2011), Woolooware (2230), Woolwich (2110), Woronora (2232), Woronora Heights (2233)</p>
<p><strong>Y</strong></p>
<p>Yagoona (2199), Yagoona West (2199), Yarrawarrah (2233), Yennora (2161), Yowie Bay (2228)</p>
<p><strong>Z</strong></p>
<p>Zetland (2017)</p>
<p>We are a web design company and also do ecommerce web design and website marketing. For any information <em><a href="http://webmarketingforprofit.com.au/contact/">Contact Trevor or Quentin Now for a quote</a>.</em></p>
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		</item>
		<item>
		<title>Australian businesses learning the value of content.</title>
		<link>http://webmarketingforprofit.com.au/australian-businesses-learning-the-value-of-content/</link>
		<comments>http://webmarketingforprofit.com.au/australian-businesses-learning-the-value-of-content/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 14:47:21 +0000</pubDate>
		<dc:creator>trevor</dc:creator>
				<category><![CDATA[Brisbane Web Marketing]]></category>
		<category><![CDATA[Sydney Web Marketing]]></category>
		<category><![CDATA[Web Marketing]]></category>
		<category><![CDATA[aussie online business]]></category>
		<category><![CDATA[australian businesses]]></category>
		<category><![CDATA[australian websites]]></category>
		<category><![CDATA[australian websites content]]></category>
		<category><![CDATA[content is king]]></category>

		<guid isPermaLink="false">http://webmarketingforprofit.com.au/?p=355</guid>
		<description><![CDATA[Many Australian businesses have invested quite a lot of money into their online websites hoping to generate traffic, leads and eventually an increase in sales. In a recent survey it was found that, unfortunately, this has not been the case for the majority of businesses and the main reason is the lack of content. They [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-356" style="margin-left: 10px; margin-right: 10px;" title="ferarri" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/07/ferarri.jpg" alt="ferarri" width="330" height="162" />Many Australian businesses have invested quite a lot of money into their online websites hoping to generate traffic, leads and eventually an increase in sales.</p>
<p>In a recent survey it was found that, unfortunately, this has not been the case for the majority of businesses and the main reason is the lack of content.</p>
<p><strong>They have a Volkswagen of a site instead of a Ferarri.</strong></p>
<p>Search engines and people give more creedence to a site that has a continual flow of content but what we see with many of the business sites is they were built and then just left to gather dust.</p>
<p>There is a saying in the Online Marketing world which is &#8220;Content is King&#8221;</p>
<p>What a lot of businesses are finding is that if they add a blog to their site or create a new one and start telling people about their products and services, in a non sales way, then their sites are starting to grow an audience and bring in traffic.</p>
<p>Add to that some ways to capture proples name and addresses and link to some good offline strategies then their sites are starting to rank and do the things they were designed to.</p>
<p>Content does not have to be hype and technically correct.</p>
<p>It has to engage the reader, be simple and to the point.</p>
<p>Many people get scared of adding content however people looking for your products and services want answers and by doing a little research and just writing a couple of paragraphs every few days you will see a dramatic change in your sites performance.</p>
<p>If you need help setting this all up <a title="Content is King" href="http://webmarketingforprofit.com.au/contact/" target="_blank"><strong>why not contact us</strong></a> and let us show you what we can do. We can help with blogs, content and revaming your current site.</p>
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		</item>
		<item>
		<title>Sydney businesses benefit from web marketing!</title>
		<link>http://webmarketingforprofit.com.au/sydney-businesses-benefit-from-web-marketing/</link>
		<comments>http://webmarketingforprofit.com.au/sydney-businesses-benefit-from-web-marketing/#comments</comments>
		<pubDate>Tue, 26 May 2009 01:49:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sydney Web Marketing]]></category>
		<category><![CDATA[blogging for business]]></category>
		<category><![CDATA[web marketing for business]]></category>
		<category><![CDATA[web marketing sydney]]></category>

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		<description><![CDATA[In these tough economical times there are things that can be done to improve your bottom line. If you already have a website one of the first things you can do is make sure you use some tools to let people know what you have to offer and also where you are. After evaluating many [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-226" title="Webmarketing and business blogging" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/blog-web-marketing.jpg" alt="blog-web-marketing" width="300" height="224" />In these tough economical times there are things that can be done to improve your bottom line.</p>
<p>If you already have a website one of the first things you can do is make sure you use some tools to let people know what you have to offer and also where you are.</p>
<p>After evaluating many business websites we have found that this basic information is missing from the majority of business websites.</p>
<p>One of the easiest and most cost efficient ways is to make sure you have a blog incorporated in your web site. Sydney business that we have helped to set up a blog for their business have noticed an increase in visitors and conversions.</p>
<h2>What are business blogs?</h2>
<p>The word &#8216;blog&#8217; comes from the combination of the two words, web and log.</p>
<p>Blogs are online diaries or journals created by individuals or companies and stored on the Internet. Blogs generally consist of text and images appearing in chronological order with the most recent entry shown at the top of the page. You are reading our blog right now. It is really just another for of a web page.</p>
<p>According to <a href="http://www.technorati.com/">technorati.com</a>, a search engine dedicated to blogs, there are some 71 million blogs worldwide including more than 250,000 in Australia.</p>
<h2>Why blog?</h2>
<p>For business, blogs can help you build stronger relationships with important target groups such as clients, the media, the general public and/or shareholders.</p>
<p>Here are some other ways blogs can be used:</p>
<ul>
<li><strong>Simple, low cost PR.</strong> Blogs are a simple and fast way to put information online.<br />
<span style="font-family: mceinline;"><img class="alignnone size-full wp-image-227" title="invissible" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/invissible.gif" alt="invissible" width="1" height="1" /></span></li>
<li><strong>Establish expertise.</strong> Position yourself and your company as the expert and raise your visibility with your target market.<br />
<img class="alignnone size-full wp-image-227" title="invissible" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/invissible.gif" alt="invissible" width="1" height="1" /></li>
<li><strong>Extend communications and customer relationships.</strong> Blogs enable companies to present a human face and voice to the public. Blogs allow you to join customer discussions, respond to concerns, provide tips and insights or receive feedback.<br />
<span style="font-family: mceinline;"><img class="alignnone size-full wp-image-227" title="invissible" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/invissible.gif" alt="invissible" width="1" height="1" /> </span></li>
<li><strong>Build community.</strong> Use blogs to grow group support around a cause, political issue, technology or hobby related to your product.<br />
<img class="alignnone size-full wp-image-227" title="invissible" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/invissible.gif" alt="invissible" width="1" height="1" /></li>
<li><strong>Test ideas or products.</strong> Because blogs are informal and conversational in nature you can publish an idea and see if it generates any interest or buzz.<br />
<span style="font-family: mceinline;"><img class="alignnone size-full wp-image-227" title="invissible" src="http://webmarketingforprofit.com.au/wp-content/uploads/2009/05/invissible.gif" alt="invissible" width="1" height="1" /> </span></li>
<li><strong>Higher search engine rankings.</strong> Google and other search engines reward sites with a lot of content that is updated often and have many inbound links.</li>
</ul>
<p>If you have an existing website and are prepared to add something at least every week or two, then adding a blog to your site is probably a good idea. A good blog can help you build traffic, communicate and, importantly, build trust with your visitors.</p>
<p>Many businesses choose to host their blog separately from their main business website. This can be useful as it separates the formal from the conversational and prevents these two styles from conflicting. But don&#8217;t be surprised if your blog starts getting more traffic that your main site!</p>
<p>To join the many businesses in Sydney and Australia benefiting from blogging their Business <a title="Blogging for business in Sydney" href="http://webmarketingforprofit.com.au/contact/"><strong>contact us for a web evaluation and quote on setting it all up for you.</strong></a></p>
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