Web Marketing To Beat The Competition

Archive for the ‘New Technology’ Category

Google has partnered with Intel and Sony to create Google TV, an ambitious attempt to bake its Android software into TVs, Blu-ray players, and a Google set-top box called Buddy Box.

Google TV is clearly a challenge to Apple TV, the Boxee Box, TiVo and to some extent cable itself. The goal is to fuse the Web with televisions in a way that other Internet-connected TVs don’t.

That is, Google TV is an open platform free of restrictions and powered by hardware that can handle Flash.

Google TV will be available in set-top boxes and televisions this year, with Sony and Logitech as hardware partners.

Amazon has also jumped on the band wagon providing on demand video.